Proposed scope of services
Social media management, marketing, public relations and media services — inclusive of video creation and the curation of digital content aimed at enhancing your credibility and public accessibility.
01
Manage and develop your public profile across Facebook, Instagram, LinkedIn and TikTok.
02
A comprehensive content plan that ties every post to an organizational priority.
03
Copy, captions, graphic and digital content created for posting and publication, subject to your approval.
04
Studio and field video built for public information and institutional credibility.
05
Drafted, edited and distributed monthly branded press materials.
06
Engagement that informs the public of your mission, policies and practices in a positive, consistent and credible manner.
07
Created and scheduled paid campaigns across the platforms your audiences use.
08
Quarterly reports on digital performance to inform future content and campaign decisions.
Scope note
The introductory engagement is intentionally limited to the services above. Any additional service, campaign, production requirement or deliverable would be separately scoped and approved before work begins.
Next step
We welcome the opportunity to meet with your organization, review its communications priorities and determine the right engagement structure.